Paid Media

Reach new audiences where they actually pay attention.

Native-feeling TikTok creative for consumer brands and precise LinkedIn targeting for B2B pipelines.

Overview

TikTok and LinkedIn are very different channels with one thing in common: generic ads fail. For TikTok we produce creator-style videos built around trends and hooks; for LinkedIn we target accounts, job titles and seniority with thought-leadership and lead-gen formats.

Both are measured against pipeline and revenue, not views.

TikTok & LinkedIn Ads

Problems we solve

  1. Your brand isn't on TikTok yet and you don't know where to start

  2. LinkedIn leads are expensive and low quality

  3. Repurposed Instagram ads flop on TikTok

  4. Sales doesn't trust paid social leads

What's included

  • Channel strategy and audience plan
  • TikTok-native video production
  • LinkedIn lead-gen and conversation ads
  • Account-based targeting lists
  • CRM lead sync
  • Monthly reporting on pipeline

Tools and platforms

  • TikTok Ads Manager
  • LinkedIn Campaign Manager
  • HubSpot
  • Salesforce

How it works

  1. Account audit

    We review tracking, structure, targeting and spend to find wasted budget and quick wins.

  2. Build

    Conversion tracking, campaign architecture, audiences and creative built for testing.

  3. Optimise

    Weekly bid, budget, audience and creative optimisation against your target CPA or ROAS.

  4. Scale

    We scale what works, open new channels and report on revenue — not just clicks.

Packages and pricing

Prices exclude taxes and third-party costs such as ad spend, which are billed at cost.

Starter

For businesses laying the foundations.

$1,200 / month

+ $750 one-time setup

  • 1 platform
  • Up to $10k monthly spend
  • 4 creatives per month
Get started with Starter

Scale

For ambitious teams that need senior strategy and more output.

Custom quote

  • $40k+ monthly spend
  • Account-based programmes
  • Creator partnerships
  • Dedicated specialist
Request a quote with Scale

Frequently asked questions

Which is right for us — TikTok or LinkedIn?

Consumer brands usually start with TikTok; B2B and high-ticket services with LinkedIn. We'll recommend based on your audience and deal size.

Related services

Start a conversation

Let's talk about TikTok & LinkedIn Ads

Tell us where you are today and where you want to be. A senior strategist will give you an honest view of what is possible, and what it would take.

  • A senior strategist, not a sales script
  • An honest read on what is and is not working
  • A clear next step, whether or not you hire us