Social

Paid social that turns scroll-stopping creative into customers.

Full-funnel campaigns on Meta, TikTok, LinkedIn, Pinterest and Snapchat — with creative testing built in.

Overview

Paid social rewards brands that test relentlessly. We build audience strategies across the funnel, produce and iterate on creative, and optimise daily against the metric that matters to you — whether that's leads, purchases or app installs.

Clean tracking and honest reporting mean you always know what your budget is doing.

Social Media Advertising

Problems we solve

  1. Rising CPMs and falling returns

  2. Creative fatigue after a few weeks

  3. Unclear attribution between platforms

  4. Campaigns set up years ago and never restructured

What's included

  • Paid social strategy and audience plan
  • Pixel and Conversions API setup
  • Ad creative production and testing
  • Campaign build and daily optimisation
  • Retargeting and lookalike programmes
  • Weekly performance updates

Tools and platforms

  • Meta Ads Manager
  • TikTok Ads Manager
  • LinkedIn Campaign Manager
  • Pinterest Ads
  • GA4

How it works

  1. Discover

    We learn your audience, voice and goals, and audit what already works on your channels.

  2. Plan

    A content and channel plan with pillars, formats, posting cadence and success metrics.

  3. Create & engage

    We produce, schedule and publish content, and manage conversations in your brand voice.

  4. Measure & refine

    Monthly insights on reach, engagement and conversions — and what we'll change next.

Packages and pricing

Prices exclude taxes and third-party costs such as ad spend, which are billed at cost.

Starter

For businesses laying the foundations.

$1,200 / month

+ $750 one-time setup

  • 1 platform
  • Up to $10k monthly spend
  • 4 new ad creatives per month
  • Monthly report
Get started with Starter

Scale

For ambitious teams that need senior strategy and more output.

Custom quote

  • All platforms
  • $50k+ monthly spend
  • Creative studio and UGC
  • Dedicated media buyer
Request a quote with Scale

Frequently asked questions

Is ad spend included in the fee?

No. Our fee covers strategy, creative and management; ad spend is billed by the platforms directly to your account.

What budget do we need?

We recommend at least $1,500 per month in ad spend per platform to gather enough data to optimise.

Related services

  • Meta Ads

    Facebook and Instagram ads that sell — measured properly.

    From $1,000 / month

Start a conversation

Let's talk about Social Media Advertising

Tell us where you are today and where you want to be. A senior strategist will give you an honest view of what is possible, and what it would take.

  • A senior strategist, not a sales script
  • An honest read on what is and is not working
  • A clear next step, whether or not you hire us